Group Goes Live with Keyloop Across All Automotive and Heavy Equipment Businesses

Juma Al Majid Holding Group proudly announces the successful deployment of Keyloop, a state-of-the-art automotive dealer management solution, across its Automotive and Heavy Equipment businesses. This milestone highlights the Group’s dedication to modernizing operations, enhancing customer engagement, and aligning with global best practices.

The implementation covers more than 80 locations, including JAM Co (Hyundai & Genesis), Al Majid Motors (KIA), GENAVCO, and JAM Tyres & Batteries, with integration across sales, after-sales, and parts operations. Keyloop’s platform offers real-time integration, streamlined workflows, and improved customer experiences. Among its features are enhanced digital service bookings, automated inventory management, and seamless customer journey connectivity.

Mr. Tarig Shalabi, Group CEO of Juma Al Majid Holding Group, stated: “Our strategic vision has always been to transition to industry-specific IT platforms that ensure operational excellence and customer-centricity. With Keyloop, we are achieving a critical step in our Group Aspirations i.e. digital transformation journey, thus, empowering our teams with the tools to deliver services professionally. This success is a testament to the collaborative efforts of all stakeholders involved.”

Adding to this, Mr. Jawad Abu Farha, Group Chief Information Officer, commented: “The successful implementation of Keyloop reflects our commitment to innovation and efficiency. This platform’s advanced functional capabilities and industry-specific features position us at the forefront of technology-driven excellence, ensuring seamless operations and elevated customer satisfaction.”

The Group extends its heartfelt gratitude to Group IT, Group Finance, Group Strategy (Marketing/CRM), Group Human Capital, and the teams across its Automotive and Heavy Equipment businesses. Their dedication and collaboration have been instrumental in bringing this transformative project to life.

This rollout represents a significant leap in the Group’s Automotive and Heavy Equipment operations, positioning it to deliver more efficient, integrated, and customer-focused solutions across the nation.