With a robust track record of more than 50 years, GENAVCO has firmly established its reputation as one of the most successful and leading companies in the UAE for supplying commercial vehicles, road construction equipment, quarry and mining equipment, material handling and storage equipment, oil lubricants and more.
Founded in 1967 by H.E. Juma Al Majid and thanks to his business philosophy, GENAVCO has successfully positioned itself to be the “perfect partner” for both customers and principals.
GENAVCO’s relationships with principals date as far back as 1967. These partnerships still stand strong even to this day; Allison Transmission since 1967, BP Lubricants since 1968, Isuzu since 1982. GENAVCO has also acquired the franchise of leading machinery and equipment brands for construction, industrial, quarry and mining and materials handling equipment in subsequent years – such as Wirtgen, Vogele, Hamm, Liebherr, Godrej and numerous others. GENAVCO’s long lasting customers continue to be aligned with the company thanks to its sound business philosophy.